Writing tips:
- make the job advert headline relevant and clear - sometimes the main benefit of the job can make the best headline
- use the second person when refering to the reader in the description (‘you’,‘your’,‘yours’ etc) - it helps people to visualise themselves in the new role
- create a sense of urgency about the job
- write what your job offers that the others don’t - bonuses, benefits, etc.
- include some information about your business or organization – employees will want to know what sort of environment the position will be working within
- try to incorporate something innovative or exciting about the company - people are attracted to new things
- including a salary - this will certainly attract suitable job seekers and provide the job seeker with a good idea to the skill set and level of responsibility you require and save you time later when interviewing applicants
- write what skills and qualifications are required and write what the career prospects are


